ALFEX DESIGN COLLECTION: BETWEEN UNCONVENTIONAL AND CLASSICAL

For 70 years, Alfex, the independent watch company based in the Canton of Ticino (South of Switzerland) has been driven and inspired by design and Swiss standards of quality.

These values are fundamental for the brand and through the accurate research and development of its products, Alfex embodies its slogan DARE TO BE DIFFERENT!

We DARE TO BE DIFFERENT as we offer design and love for details more than fashion and mass production, creativity instead of conformity. Alfex watches are Swiss made, classical but innovative, and they are produced with high quality components.